


"The system I’ve created isn’t magical. There is nothing complex about the workouts or the nutritional strategy we practice. In fact, it is quite the opposite. One word can describe The Executive Transformation-Simple."

you say potato, I say...

FACTS
Men don’t operate on opinions and emotions. Using a data based approach, we make adjustments based on the facts, not judgement calls.

FUEL
Eating the whole foods men need to perform and lifting weights to improve aesthetics while staying pain free.

FORECAST
Planning each day around nutrition and exercise making yourself a priority.

FIRE
Mentality staying focused working in a community of other driven men with daily communication for accountability.
what makes a mom?

"When a driven man fulfills his potential, loses the spare tire; and likes the man he sees in the mirror, EVERYTHING changes."
01

Confidence
with his shirt on and off
02

Connection
with his wife
03

Drive
to produce
04

Energy
like his 20 year old self
05

Health
his family deserves

"I was depressed, had put on 30 lbs in 6 months, getting out of bad relationship, exhausted from the 60 plus hour weeks, and I didn’t feel like a producer."
our story
NOVEMBER 23rd, 2013
The Missouri Tigers were playing the Texas A&M Aggies. I don’t remember anything about the game except that Jonny Football was playing for the Aggies and my Tigers ended up winning the game to earn a trip to the SEC championship.
I do remember the bottle of vodka I drank during the game along with an entire bag of Cheetos I had consumed by half time. What I remember most was the picture I took of myself after the game.
I was depressed, had put on 30lbs in 6 months, getting out of bad relationship, exhausted from the 60 plus hour weeks, and I didn’t feel like a producer.
I snapped this photo and made a declaration that I had to change. I snapped this photo and The Executive Transformation was born.
Seven years later I’ve not only transformed my life, I’ve helped guide over 150 men on their fitness journey. The system I’ve created isn’t magical. There is nothing complex about the workouts or the nutritional strategy we practice. In fact, it is quite the opposite. One word can describe The Executive Transformation-Simple.
The 90 day system is specifically designed for the driven man who is overwhelmed, anxious, has at least 20lbs to lose, and has no idea where to start.
The system consists of 4 Pilars:
-
Facts: Men don’t operate on opinions and emotions. Using a data based approach, we make adjustments based on the facts, not judgement calls.
-
Forecast: Planning each day around nutrition and exercise making yourself a priority.
-
Fuel: Eating the whole foods men need to perform and lifting weights to improve aesthetics while staying pain free.
-
Fire: Mentality staying focused working in a community of other driven men with daily communication for accountability.
When a driven man fulfills his potential, loses the spare tire; and likes the man he sees in the mirror, EVERYTHING changes.
-
Confidence with his shirt on and off.
-
Connection with his wife
-
Drive to produce
-
Energy like his 20 year old self
-
Health his family deserves
Driven men don’t need 7 day detoxes, no carb diets, out of shape personal trainers, or the newest magic pill. Men need certainty and accountability.
The Executive Transformation gives them both. The foundation of the program is built on community of other driven men going through the same resistance in life. I am glue that holds it together.
Every man I work with has my personal cell phone. That is why the results are guaranteed. I don’t tell men what to eat and what workouts are superior. I educate and help them structure a plan around who they are as a man.
We as men have two choices after March of 2020.
Two Pills
Blue Pill - Give Up
Red Pill - Fight (Book a Consult)
What pill do you pick?